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  • November 2019

  • Nov 29
    News: EFG Favor
    Nov 29 –

    News: EFG Favor

    EFG Favor - meeting- and task chair

    A work day can be divided into two parts. When we are at our desks and when we are not. That's the reason for Favor, a fusion of meeting- chair and office chair.

    The pure and simple design language of Favor fits in everywhere. Place it in front of a table and quickly create a comfortable workplace, or why not let your guests sit in it? You don't have to choose. Favor is available with wheels so you can easily just roll it to where you need to sit.

    Download the Favor product brochure as pdf (in Swedish)

    Learn more about Favor: facts, brochures and symbols.

  • Nov 29
    News: EFG Yoyo
    Nov 29 –

    News: EFG Yoyo

    EFG Yoyo - new office chair

    In Europe, most people sit a lot during a working day, which makes it extra important exactly how we sit. The name of our latest work chair comes from a yoyo's neat, dynamic and compact features. Yoyo has everything you will need in an office chair in terms of both function and expression. 

    Yoyo's design is fresh and modern. The chair follows the movements of the body and provides just as much support as is needed, thanks to easy settings and automatic leaning resistance. Last but not least, no tools or screws are needed to assemble the chair as the parts are mounted with smart click technology. Perfect when you need to get a new workstation in place quickly!

    Learn more about Yoyo: facts, brochures and symbols.

  • Nov 28
    Expanding our Export team
    Nov 28 –

    Expanding our Export team

    EFG European Furniture Group is pleased to announce that Frédéric de Goÿs will join the company's sales team as Export Manager as of 2nd December 2019. This appointment has further strengthened our EFG & SAVO export team bringing an array of fresh and exciting ideas. Frédéric is a French/Swedish National and will be based out of our Stockholm office, he and has a wealth of experience in international trade being fluent in Swedish, French, Spanish and English.

    Frédéric will be responsible for implementing and managing the sales activities, identifying new market opportunities and defining the actions required to bring a new dynamic to our business. He will also provide field sales support and generate growth for our new and existing international customer base covering all markets outside of Scandinavia. "Frédéric will bring energy, passion and a new dynamic to sales and customer service satisfaction within the Export team" said Craig Howarth, Chief Commercial Officer.

    Frédéric comes to EFG most recently from Maria Nila where he served as Export Manager for 4 years. In this role he was responsible for the sales and development of the Maria Nila brand on a Global platform and developed the markets through business strategies established in collaboration with the export marketing team and national distributors

    Frédéric graduated from the Stockholm School of Economics with a Masters degree in Marketing

    Welcome to EFG Frédéric!
  • Nov 27
    New marketing Manager
    Nov 27 –

    New marketing Manager

    EFG European Furniture Group is pleased to announce that Malin Gloss will join the company’s marketing team as Marketing Manager on March 2:nd 2020. Malin will be responsible for conceiving and executing marketing strategies and tactics that provide growth. In addition, she will drive overall brand development within the marketplace as well as lead and develop the team. EFG is looking to increase marketing efforts and provide a stronger presence across our core markets within Europe as well as further afield.

    “I’m excited for Malin to join the EFG and Savo team” said Craig Howarth, Chief Commercial Officer, “Her integrated marketing experience and skill set around modern, digital as well as scalable marketing methods will allow us to capitalise on the strength of the EFG & SAVO brands as we continue to design, develop and grow.”

    Malin comes to EFG most recently from Volvo Cars where she served as Senior Manager, Digital Marketing. In this role, she was responsible for the digital platforms as well as developing and executing marketing efforts, including global brand awareness as well as global product and launch communication. She has over 20 years’ experience of which the past 4 years were spent within the digital marketing channels.

    Malin holds a Master of Science from Queensland University of Technology, Australia as well as a Bachelor of Science, from Borås University of Textiles, Sweden.


  • Nov 26
    EFG appoints a Country Manager for Sweden
    Nov 26 –

    EFG appoints a Country Manager for Sweden

    EFG European Furniture Group is pleased to announce the appointment of Linda Jonasson Gustafsson into the position of Country Manager Sweden as of 1st December 2019. 

    The appointment is in line with EFG's strategy to appoint Country Managers across core markets to provide local focus and develop sales. Linda will be in charge of the EFG & SAVO sales teams as well as implementing and managing the sales activities, identifying new market opportunities and defining the actions required to bring a new dynamic to our business and generate growth within Sweden.

    We wish her an excellent integration and success within the teams. Linda brings with her over 3 years’ experience within the office interior market of which the past 2 have been within EFG.

    “I am confident that Linda will excel in her new role and will ensure a tighter coordination of our local sales operations to better serve our customers and meet our Swedish market goals" says Craig Howarth, Chief Commercial Officer.

    This organisational update also sees KG Arvidsson transfer into the role of Senior Advisor where KG will provide help and support to all our Country Managers as well as the wider organisation when required.   

  • October 2019

  • Oct 18
    Autumn news: EFG Zoe
    Oct 18 –

    Autumn news: EFG Zoe

    Welcome Zoe!

    She is finally here! "Zoe" which means "life" is EFG's latest chair that has come to light up your fall. Zoe is designed by Jonas Forsman, whose work is characterized by attention to every detail. Zoe is made of wood, and the inherent properties of the material are the starting point for both the chair's appearance and function. "The thin seat shell is softly shaped," says Jonas. "Zoe balances between the strict and the organic".

    Zoe is a fitting name for a chair that livens up everything from auditoriums and classrooms to offices and dining rooms. Zoe's simple shape fits everywhere and gives a natural and warm feeling to the interior.

    Download he Zoe product brochure as pdf (in Swedish)

    Learn more about Zoe: facts, brochures and symbols.

    Download The Zoe Story as pdf.

  • September 2019

  • Sep 30
    EFG Zoe
    Sep 30 –

    EFG Zoe

    Zoe brings life to October


    EFG Zoe, designed by Jonas Forsman, is EFG's latest launch scheduled for October 21:st. A long-awaited chair made entirely from wood.  "The seat shell is softly shaped and has a natural, light spring," says Jonas Forsman. "Zoe balances between the strict and the organic".

    The chair is stackable and will be available entirely in wood; white-stained ash, black-stained ash and natural oak, or in wood with upholstered seat in any fabric.

    Material selection and shape directly create a sense of life in the interior. Zoe is a fitting name for a chair that livens up everything from auditoriums and classrooms to offices and dining rooms. Because Zoe means just that - life.

    Zoe is available for order from Monday, October 21, 2019.

  • August 2019

  • Aug 20
    Andreas Mattisson is new Range- & Product Development Manager for EFG and Savo
    Aug 20 –

    Andreas Mattisson is new Range- & Product Development Manager for EFG and Savo

    Following an extensive recruitment process with great interest from the industry, we are pleased to announce that Andreas Mattison will succeed Marianne Dahl as Product Development Manager for the EFG Group.

    Andreas has a background in leading positions in product development from the furniture industry, most recently from Lammhults Möbel AB, where he has been range- and product development manager since 2012.

    We look forward to welcoming Andreas to the management of EFG & SAVO, who are at a strategically important stage as an independent furniture manufacturer. Currently, we are strengthening both the sales and development organization to be well-equipped for the coming years.

  • Aug 12
    EFG at Designers Saturday 2019 in Oslo
    Aug 12 –

    EFG at Designers Saturday 2019 in Oslo

    Only days to go until the design event of the year in Oslo. Meet us at Designers' Saturday 6-9 September. 

    Location: Stoppested 4, Kunsthøgskolen.

    Welcome!

    Designers' Saturday 2019

  • July 2019

  • Jul 09
    Created with care - EFG Sustainability Report 2018
    Jul 09 –

    Created with care - EFG Sustainability Report 2018

    EFG's Sustainability Report for 2018 is now available. We at EFG are proud to present our work in manufacturing and marketing our quality products sustainably, with care for the environment, for our customers, partners and employees.

    Download it here.

  • June 2019

  • Jun 03
    EFG Summer Product News, June 2019
    Jun 03 –

    EFG Summer Product News, June 2019

    Some of EFG:s best-selling ranges have been boosted to offer you an even wider choice and lots of inspiration for all your interior projects. Learn more here!


    EFG Archie - 
    popular EFG Archie has quickly become a signature product for EFG. Thanks Archie! Archie´s new summer outfits include 4-star swivel base and leather-clad armrests.

    EFG Collaborate - three different metal leg options add a new look to ths versatile table that comes in more than 50 top sizes.

    EFG Kite - easy to mount, colourful and useful sound absorbents EFG Kite now come in circular or diamond shapes.

    EFG Mingle - by popular demand, a medium-height back is added to this super-compact seating range.

    EFG Nova - a classic EFG family of chairs that has been enhanced with several new models: high back, wooden frame, 5-star swivel base. Also seat shell in natural oak finish.

    EFG Ride - designed by Gridy for EFG,  this brand new bar stool comes in 13 colours as standard, a must-see.

    EFG Rise - this easy and popular frame now has stroke 500 mm and black as standard.

    EFG Woods – our best-selling chair has a new, sustainable upholstery design with horizontal seams.


    Get in touch with us for a full presentation of our latest news!


    For more information please contact:
    Anders Nilsson +46 140 67 532, anders.nilsson@efg.se






  • March 2019

  • Mar 19
    EFG at Salone Del Mobile in Milan 2019
    Mar 19 –

    EFG at Salone Del Mobile in Milan 2019

    Swedish Design Moves celebrate the richness of Swedish Design in “HEMMA – gone wild”

    EFG will exhibit at the 2019 Salone Del Mobile in Milan, the most influential furniture fair in the world. “We are delighted to have been selected by Swedish Design Moves to be part of their celebration of Swedish design in everyday life” says Marianne Dahl, head of product development at EFG. “This is all thanks to EFG´s many years of focused co-operation with top designers”.

    The products that will be showcased in Milan by EFG are the very latest concepts by Jonas Forsman, not yet in production. Jonas Forsman has designed several popular furniture series for EFG, most notably the “Create” range of modular, sustainable seating and storage.

    At 2018’s Salone Del Mobile, visitors were invited by Swedish Design Moves to experience scenes from Swedish everyday life - This was “HEMMA - stories of home”. For this year’s Salone, Hemma is back with a new chapter called “HEMMA gone wild”! “This Year we look at Hemma – Home, as  a place where wild nature and unidentified matter are taking over” say exhibition architects Joyn Studio. The installation is based on the idea of the home as a playing field, with rooms that describe our relationship with home.

     “HEMMA gone wild” will take place in the heart of Brera Design District.

    For further information, please get in touch with:

    Marianne Dahl, head of product development, EFG European Furniture Group
    Marianne.dahl@efg.se

    Follow us on Instagram to stay updated @europeanfurnituregroup @hemmagonewild

    About Swedish Design Moves

    Swedish Design Moves is a programme that aims to increase the international awareness of Swedish design, commissioned by the Swedish Government. The programme is led by Visit Sweden in collaboration with Architects Sweden, ASFB-Association of Swedish Fashion Brands. The Swedish federation of Wood and Furniture (TMF), and Svensk Form.


  • Mar 11
    Experience pCon planner!
    Mar 11 –

    Experience pCon planner!


    Now EFG is available on pCon.planner - a simple and creative 3D program that gives us the opportunity to show our customers everything from simple drawings to the most complex 3D renderings.


    pCon planner is the easy-to-use software for laptops and desktops that makes it possible to design rooms together with furniture and other furnishings. This is the most widely used room and interior planning system for interior designers, planners, architects and others. Intuitive and easy to use. Products can be displayed in 3D on plan and room drawings. Easy export to all standard CAD formats (DWG, SKP, 3DS, DXF etc.) and as pictures, films or panoramic images for presentations.

    Download pCon planner here!

    pCon Box - Mobile OFML, expert advice. Plan spaces, present solutions – and all that where the action takes place: at the point of sale. With the pCon.box, you can configure, present and share your product solutions at the touch of a button, plus have all the article information you need directly on your tablet or smartphone. The focus here: successful customer communication.

    Download pCon box here!

  • January 2019

  • Jan 29
    Let's talk Agenda 2030!
    Jan 29 –

    Let's talk Agenda 2030!

    Welcome to a panel debate on the industry's work towards the global goals of Agenda 2030!

    What requirements are valid today and tomorrow? How can public procurement contribute? How to create profitable business models with sustainability as a competitive advantage? What can the involved do to speed up the Agenda 2030 work together? Hear our Sustainability Manager Tomas Reibring in the panel debate on these topics at Stockholm Furniture Fair 2019!

    Let's talk about Agenda 2030 - and make it happen!

    Date & time: Wednesday 6 February at 11.00 - 11.45
    Location: Stockholm Design & Architecture Talks stage at Stockholm Furniture & Light Fair
    Participants:
    Nina Ekelund, Generalsekreterare för Hagainitiativet
    Tomas Reibring - Sustainability Manager EFG
    Amanda Jackson - Sustainability Manager Nobia
    Peter Nohrstedt - Sustainability Manager SKL Kommentus
    Robin Ljungar, Sustainability Manager Trä- och Möbelföretagen, TMF
    Birgitta Nilsson - Regional Developer Västra Götalandsregionen
  • December 2018

  • Dec 13
    See you at Stockholm Furniture Fair 2019
    Dec 13 –

    See you at Stockholm Furniture Fair 2019

    Creating Good Feelings.
    That's our promise to you. 
    Welcome to EFG at Stockholm Furniture Fair 2019.
    Stand A20:20.
    Save the dates in your calendar, February 5-9th, to visit us, and share your goals and challenges. 
    We look forward to meeting you in stand A20:20! Read more about the fair here.


    For more information please contact: Anders Nilsson +46 140 67 532, anders.nilsson@efg.se

     

Nov 29 –

News: EFG Yoyo

EFG Yoyo - new office chair

In Europe, most people sit a lot during a working day, which makes it extra important exactly how we sit. The name of our latest work chair comes from a yoyo's neat, dynamic and compact features. Yoyo has everything you will need in an office chair in terms of both function and expression. 

Yoyo's design is fresh and modern. The chair follows the movements of the body and provides just as much support as is needed, thanks to easy settings and automatic leaning resistance. Last but not least, no tools or screws are needed to assemble the chair as the parts are mounted with smart click technology. Perfect when you need to get a new workstation in place quickly!

Learn more about Yoyo: facts, brochures and symbols.